Courier Lite is the new kid on the block, a low-cost investment franchise model launched by Aramex Australia (formerly Fastway Couriers).
As Covid-19 fuels exponential growth in e-commerce around Australia, the logistics firm has responded with this latest franchise model to help manage the delivery boom.
The new Courier Lite model is Aramex’ solution to scaling up quickly, without investing in additional infrastructure expenditure. The key lies in optimising delivery cycles.
Courier Lite focuses on high demand areas and only collects parcels from the home depot once per day.
Aramex Australia CEO Peter Lipinski said “The simplicity of this delivery model is innovation as it creates more time for our traditional Courier Franchisees to focus on pick-ups which are the most profitable part of their business and more guarantees for our customers that we will deliver a positive customer experience as well as creating a significant opportunity for the new Courier Lite franchisees.
“All this happens without the need to invest in costly additional infrastructure. By a simple change to the delivery cycles, we are able to tick a lot of boxes for our Courier Franchisees, our customers and our new Courier Lite franchisees.”
Lipinski said the industry-wide shift to B2C deliveries over the last three to five years has rapidly accelerated in 2020, thanks to COVID-19.
“Online shopping has been booming in Australia in recent years, and the current restrictions have turbo charged this growth. We expect this to continue in coming months and years,” he said.
The new business model is an accessible entry-level franchise, with an upfront fee of between $5000 and $10,000.
“Courier Lite is a delivery focused model that works as a first step for those considering becoming a successful courier, and is the perfect fit for any current contractors working within a logistics network.”
Aramex Australia is a network of over 800 independently owned and operated small businesses across Australia. It acquired the Fastway Couriers business in 2016.
Through its global business there is access to international shipping to more than 220 countries.
Earlier in the pandemic the brand took a humorous approach to toilet paper shortages, promoting its reliability in a new campaign.
