How do you recruit franchisees?

A recruitment program that is focused on bringing in franchisees with the right culture is one way of building a strong franchise network.

But what does that look like? How do you best recruit franchisees for culture? How do you make culture a driving force for business?

It’s one of the topics at the Franchise Council of Australia’s national conference next week.

Steve Simpson is a keynote speaker on leadership at the NFC17, an internationally regarded authority on the subject of corporate culture and creator of Unwritten Ground Rules.

You can catch his keynote address on Tuesday 10 October and later in the day there will be a panel discussion addressing the practical elements of recruiting for culture, facilitated by editor Sarah Stowe.

How can you spot a perfect fit in a franchise prospect? Panellists in the Culture Fit – How to get the right franchisees session will share their insights into what exactly we mean by culture and reveal some effective ways to attract the right franchise buyers.

Who will be on the panel?

NFC17 program

What else is on? There’s a packed program, which starts on the Sunday with the Legal Symposium.

Keynote speakers over the three day event include FCA Woman of the Year 2016 and GM at Muffin Break, Natalie Brennan; Ray Titus, founder of United Franchise Group; Dr Glen Richards, founding MD of vetinary business Greencross; Brad Rappell, founder of Franchising Ist; and the Hon Michael McCormack, Small Business Minister.

Highlights include:

  • The NextGen in Franchising Competition
  • Hall of Fame Keynote Panel
  • FCA 2020 Vision
  • Fair Work Keynote panel
  • Concurrent sessions
  • Round tables
  • FCA Excellence in Franchising awards

Check out the full program for the NFC17, October 8-11.