Subway sales grow 12 per cent globally in Q1 2023

Subway sales Q1 2023
Subway stores globally have boosted sales in early 2023. (Source: Bigstock)

Subway announced its ninth consecutive quarter of positive sales, with double-digit growth in global restaurant same-store sales.

Q1 global results show a 12.1 per cent increase in same-store sales, compared to the same period in 2022. Digital sales over the same period grew by 11.4 per cent.

Results for North America reveal the top 75 per cent (17,000 restaurants) lifted sales by 17.9 per cent. About 11,500 stores rocketed their sales up 24.4 per cent. The digital sales in the domestic market increased 21.2 per cent.

Strategic enhancements boost Subway sales Q1 2023

Kicking off the second quarter, in April, the brand also achieved its highest weekly average unit volume in the US since 2010.

John Chidsey, CEO of Subway, said “Our continued impressive performance demonstrates that our efforts to build a better Subway and win back the hearts and minds of sandwich lovers around the globe is working.”

Subway reports its growth is due to menu innovation, restaurant upgrades, and improvements to the overall guest experience, including the online experience.

The sandwich chain will roll out new menu items and digital enhancements in key markets around the world in the coming months. InĀ North America, the brand recently announcedĀ five new multi-unit owner agreements.

Early this year Subway made global headlines when it was revealed the QSR chain is seeking a US$10 billion buyer.