Zarraffa’s awards top franchisees for 2023

Zarraffa's top franchisees 2023
Jordan Wyborn (left) and Ashley Byers took out the top accolade. (Source: Supplied)

Coffee chain Zarraffa’s has named multi-unit franchisees Ashley Buyers and Jordan Wyborn the 2023 Franchisee of the Year.

The dynamic duo own five stores across southeast Queensland including the company’s first drive-through only store at Beaudesert. The pair also own cafes at Greenslopes, Redbank Plains, Pacific Pines and Toowoomba North.

Zarraffa’s Coffee CEO, Marnie Sheldon, said “The boys have come a long way from operating one store in Toowoomba back in 2017, to today directing a team of over 100 while servicing a huge geographical area in the heart of our brand’s footprint in Queensland.

“It is through the support and investment of franchisees like Ash and Jordan that we are shaping the future of our brand; operators who are ready to tackle opportunities head on, while still keeping our customer service and experience front of mind.”

Zarraffa’s celebrated its top performing franchisees and stores at the Sheraton Mirage Port Douglas.

The winners of 2023 awards

Rookie of the Year Award: Cosi and Jarrod McKenzie, Ballina

CEO Encouragement Award: Elissa and Chris Hutton, and Bruce Fullerton, Riverlakes | Pimpama | Upper Coomera

Store of the Year: Morayfield Road – Ben Old

Brand Ambassador Award (Joint win): Robbie Hicks , Capalaba | Cleveland | Victoria Point and Candice Fioretti, Lawnton

Franchisee- People’s Choice Award: Paul Brierley, Cairns Showground and Edmonton

The brand also celebrated significant service milestones.

Brand expansion

Sheldon said the brand is primed for expansion.

“We are ready to expand in a measured way to establish Zarraffa’s nationally as we head toward the Brisbane 2032 Olympics.

“With our store operations top of mind, it will be in how we treat our customers that will really distinguish us over time from our competitors and ensure that we continually add value to our customers’ day.”