Susana Hands
Susana Hands is widely known as The Franchise Lady, a franchise growth specialist with more than 15 years' experience helping franchisors grow, scale and strengthen their networks. Having worked as a franchisee, franchisor and franchise sales expert, she has helped generate over $38.5 million in franchise sales. Susana is passionate about building high performing franchise systems and developing the next generation of franchise sales professionals. Connect with Susana at www.susanahands.com.au or follow her on Linkedin or Facebook.
From the author
Why most franchisors struggle to sell and how to fix it
Sales training for franchisors needs to be different from generic sales training.
Jun 30, 2026