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Marketing Archives

July 1 compliance checklist

July 1 compliance checklist: Payday Super, minimum wage, and new SMS rules

The national weekly minimum wage from today is $1004.90m or $26.44 an hour.
Coffee Club member pricing

The Coffee Club trials member pricing in loyalty program shake-up

Member benefits include discounted pricing across popular menu items.
El Jannah launches lunch

El Jannah launches lunch menu focused on single meal deals

El Jannah's lunch menu includes chicken wraps with chips and a drink for $14.00.
Fitstop launches global games

Fitstop unveils Global Games comp

Fitstop plans to make the Global Games an annual event.
El Jannah giveaway $2m (1)

El Jannah unveils giveaway worth $2m

Restaurant chain El Jannah is launching a national campaign to give away 100,000 charcoal chickens in a $2m investment i...
Red Rooster brand reinvention

Red Rooster’s brand reinvention taps into Australia’s heartland

The brand reinvention aims to reclaim the brand's iconic status.
McDonald's Caviar offer

McDonalds’ freebie Caviar Kits snapped up in hours

In the US, McDonald’s dropped its first-ever McNugget Caviar Kits on 10 February – and the limited offer fle...
Cheesecake Shop Bridgerton desserts

Bridgerton inspires The Cheesecake Shop’s latest desserts

The sweet treat chain has found Aussies turn big TV moments into occasions.
Fitstop performance brand refresh

Fitstop reveals new performance-charged brand refresh

A new look delivers the fitness chain a clear, flexible brand framework.
brand marketing franchisees CEOs

Why CEOs and franchisees need to shift their marketing mindsets

Time-poor and revenue-focused franchisees are often more comfortable running discounts that produce an identifiable ROI ...