IWG has opened the first of 10 ‘flexspaces’ centres as part of a franchise deal with the Adams Group.
The 10-site deal inked in September 2020 takes the IWG brand into new, burgeoning business areas with a high demand for flexible office space.
IWG’s new Regus location in Townsville will be joined by sites in the Sunshine Coast, Cairns, Noosa, Mackay, Rockhampton, Gladstone, Bundaberg, Hervey Bay and Airlie Beach.
The total area for the Townsville centre is 700sqm+ with several two, four and six or more workstation offices available to lease.
Damien Sheehan, country head for IWG in Australia, said “We have several centres located in suburban and regional areas, in addition with CBD locations. During the pandemic, IWG’s suburban centres performed on average 20 per cent better on total occupancy than those in the city network.
“We have now seen post the pandemic that our suburban and regional centres are receiving more inquiries from those looking to work in an office closer to their place of residence.”
Mark Bhardwaj, IWG’s head of partnership growth in Australia and New Zealand, said “The franchise concept offers our partners the unique opportunity to make an attractive, high-yield investment with the know-how of the market leader and their local expertise.
“We want to create a true global and national network – and that’s where franchising comes in. The market is moving fast. We need to move faster and faster, and we want to find franchise partners who can help us dial up the pace of the growth of our brands,” said Bhardwaj.
IWG operates in 71 locations around Australia. It added two new sites last year with the opening of Spaces Riparian Plaza in Brisbane and Spaces 60 Martin Place in Sydney.
The business is in a swift expansion mode, planning to add 30 centres each year for up to four years in Australia and 30 centres within the four year period in New Zealand.
