Plus Fitness is helping franchisees to increase new membership sales, improve retention and maximise secondary spend by partnering with AI-driven sales and marketing platform Keepme.
“We’re the first fitness franchise to partner with Keepme and it’s a game changer for us,” says Plus Fitness Director Gordon Martin. “Keepme is a completely integrated solution, so now all of our sales and marketing tools are in one place.”
The benefits will also flow down to members. The technology will make it easier for business owners to provide the support they need in achieving their health and fitness goals.
Smart automation
Keepme is a smart automation, sales and marketing platform built by, with and for club operators. It can reduce manual processes for franchisees and unlock useful insights into the behaviours of their members and prospects. The platform’s extensive automation capabilities can then act on these insights to help franchisees create seamless, personalised workflows throughout the member journey and enhance their in-person interactions.
It will also amplify Plus Fitness’ digital transformation by introducing predictive member and lead insights and by supporting the brand’s varied sales processes and member lifecycles.
“Franchisees will be able to engage in a hyper-personalised, automated way throughout the entire member journey without needing to pull manual data or manage a mix of other marketing platforms,” Martin says.
