Price Attack has appointed an award-winning hairdresser with more than 20 years experience to lead the retail chain’s education, and private label brand division.
John Pascoe, Price Attack’s CEO, said Fabian Fuentes has worked across all areas of the hairdressing sector including creative director and business development manager.
“He is no stranger to Price Attack, having previously worked with our Queensland and New South Wales franchisees during his tenure with L’Oreal. This experience has given him firsthand knowledge of the Price Attack brand and its commitment to delivering exceptional products and services to its customers.
“He will spearhead the development and implementation of an innovative and comprehensive education program for our network empowering our hairdressers and stylists with the latest techniques, trends, product knowledge and innovation,” he said.
Fuentes will also be instrumental in driving the PA Academy, a platform fostering growth and skill development within the hairdressing community.
