Zarraffa’s Coffee pledges $500K in Wildlife Warriors partnership

Zarraffa's Wildlife Warriors partnership
Zarraffa’s Coffee founder Kenton Campbell. (Source: Supplied)

Zarraffa’s Coffee has signed a 10-year partnership with Wildlife Warriors, pledging $500,000 to support global conservation efforts.

The partnership represents Zarraffa’s largest conservation initiative in its three-decade commitment to the environment.

Australia Zoo founders Steve and Terri Irwin launched Wildlife Warriors in 2002. It’s goal is wildlife conservation, habitat preservation, and the rescue and rehabilitation of endangered species.

Zarraffa’s Coffee managing director and founder, Kenton Campbell, said it has been a long-standing goal to work alongside purpose-driven organisations like Wildlife Warriors and Australia Zoo.

“This partnership reflects a shared purpose that’s more than just a corporate alignment, it’s our promise
to the planet with our ‘coffee for conservation’ ethos in mind and a team effort to build on a legacy of
conservation that lasts,” Campbell said.

Zarraffa’s has also extended its partnership with Australia Zoo for a further two years.

Darren Gertler, chief marketing officer at Australia Zoo said, “Through Wildlife Warriors, we support a number of long-running domestic and international research projects in addition to protecting multiple conservation properties, giving wildlife their greatest chances of survival. If we can teach people about wildlife, it’s our first step towards saving wildlife.”

Campbell said every purchase by Zarraffa’s customers actively supports the conservation efforts.

Zarraffa’s has 77 stores along the eastern seaboard and one outlet in Western Australia. It introduced the drive-through format in 2009, and its first drive-through-only store in 2023.