Xtend Barre diversifies with new exercise option

Inside Franchise Business Executive
Inside Franchise Business Executive

Xtend Barre has extended its franchisee revenue opportunities with the introduction of Pilates classes and has its sights set on further network expansion.

The FCA International Franchisor of the Year 2020, Xtend Barre has moved to diversify with a fitness program that aligns with its dance and Pilates-based barre exercise.

Xtend Barre has raised the performance levels of its studios in Australia since its launch four years ago. From December 2017 to October 2020 the network has seen a 71 per cent average monthly revenue increase and 110 per cent membership growth.

The US-based studio business model has been part of the Collective Wellness Group since 2017.

Two years ago the brand introduced a fresh new look to its studios.

Today there are more than 23 studios around the country with targeted expansion set for key regions in New South Wales, Victoria and Queensland, including Sydney, Melbourne and Brisbane.