Choice Hotels Asia-Pac has named one high performing hotel in each of its four brands for the Hotel of the Year Awards for 2024.
The Choice Hotels Asia-Pac Hotel of the Year 2024 winners are:
- Ascend Hotel Collection – CH Boutique Hotel & Apartments (Tamworth, NSW)
- Quality – Quality Hotel Wangaratta Gateway (Wangaratta, VIC)
- Comfort – Comfort Inn Deakin Palms (Mildura, VIC)
- Econo Lodge – Econo Lodge Border Gateway Wodonga (Wodonga, VIC)
Choice Hotels Asia-Pac CEO Trent Fraser said the awards celebrate high-performing hotels.
“These awards recognise the commitment and dedication of our hotels who continue to raise the bar in providing outstanding guest experiences and delivering operational excellence. All of our Hotel of the Year Award winners and nominees have shown dedication to operational excellence, outstanding guest service delivery and the future of the industry,” he said.
Choice Hotels assesses its awards on a ‘likelihood to recommend’ metric. This is calculated on direct and verified customer feedback, combined with franchisee engagement in Choice Hotels Asia-Pac programs and initiatives. These include the loyalty program, corporate social responsibility and sustainability initiatives, and upholding brand values.
The winning hotels will now join a global group of nominees competing for the Choice Hotels International Best of Choice Awards.
