Aramex Australia has signed on as major sponsorship partner of the Cronulla Sharks for the 2021-22 NRL seasons, boosting the brand’s presence around the country as it looks to bring on 300 more franchisees.
Peter Lipinski, CEO Aramex Australia, is looking forward to delivering success for Sharks fans and franchisees through the sponsorship.
“With 25,000 Australian business customers and counting, Aramex is committed to supporting the local communities our franchise partners operate in, and we know Sharks fans represent one of the most incredibly passionate groups in the NRL,” he said.
“This sponsorship will provide a boost for the team and their fans moving into the new season, and put our franchise network on millions of TV and phone screens across Australia for the next two years.”
The courier firm has signed on with the Sydney team for 24 months with a further two year option.
As the club’s premier sponsor, the signature red Aramex branding will now appear front and centre of Sharks jerseys for the national NRL audience, and signage will be displayed at Jubilee Oval home games in Kogarah and across digital assets.
Sharks CEO Dino Mezzatesta was thrilled to announce the new partnership.
“Not only is Aramex widely recognised internationally but now knowing their operations and vast network here in Australia, it is clear we are partnering with a huge and highly successful organisation,” Mezzatesta said.
“I’m very pleased to welcome them as our major partner and we are confident the success the Sharks are looking to achieve in the coming years will also translate to widespread exposure, brand awareness and success for Aramex as well.”
In 2020 Aramex delivered more than 37 million parcels and is seeing strong growth in the first weeks of 2021.
“It took us 26 years to grow our business to include 900 independently owned and operated courier franchise partners across Australia,” said Lipinski.
“Covid has given us the opportunity and the need for an additional 300 franchise partners in 2021 to capitalise on surging demand in Australian ecommerce as we all adapt to this new normal. This partnership will support that goal and help grow our Aramex Australia franchise family.”
