Choice Hotels reveals steady growth in Q2

Choice Hotels growth Q2
Choice Hotels Asia-Pac has reported consistent revenue growth. (Source: Choice Hotels)

Choice Hotels Asia-Pac has reported consistent year-on-year growth across key metrics in the second quarter of 2023.

In Australia, hotels have seen revenue per available room (RevPAR) lift by 6 per cent in Q2, compared to the same period last year. Average daily rates (ADR) rose 8 per cent.

In New Zealand Q2 RevPAR increased15 per cent on the same period in 2022. ADRs were up 7 per cent for the quarter.

Properties which opted into Choice’s revenue management program outperformed the remainder of the portfolio by 13 per cent on average.

Q2 figures reflect Choice Hotels continued growth

Choice Hotels Asia-Pac CEO Trent Fraser said the results are a turning point for the business.

“After a sensational first quarter, we were anticipating a slowdown in growth. However, growth continued in Q2 despite the tough market conditions which highlights the maturity and strength of our business delivery to our franchisees,” he said.

The group delivered a 5 per cent increase in direct online rooms nights. There was a 26 per cent increase in corporate room nights, when compared to the same period in 2022.

“Our experienced team has continued to deliver growth for franchisees and offering a compelling value proposition for those considering a brand. As a result, we attracted a strong pipeline for portfolio growth and pleasingly welcomed five executed deals this quarter,” Fraser said.

Two new Ascend Hotel Collection locations have joined the group in recent months. First Light Mooloolaba and Choice Hotels’ first Ascend property in Asia, in Takayama City in the Japanese Alps.

The Ascend Hotel Collection is a global portfolio of more than 360 independent resort, historic and boutique hotels.